Personalized video technology combines the power of two strong Marketing Concepts:
1. Word of mouth Advertising:
People share to their colleagues a Video or an Ad that has their own data inside. This makes a higher impact on the recipient.
2. Viral Marketing:
The technology allows recipients to personalize and share their own video version as well; this creates waves of viral marketing across Social Media platforms.
Return over Investment (ROI) is very high when using this technology for advocacy, awareness or fundraising campaigns for nonprofit organizations . Our statistics show that 71% of the people from the initial database send the video to their personal contacts and 21% of those friends continue to spread the video in turn, creating the required snowball effect and increasing the members Database.
After working extensively hand-in-hand on a big project with ArkDev, I can HIGHLY recommend them for any web design needs. They are prompt and courteous in their communication, creative and thorough in their design work, and all around great to work with. 
